Activision Rakes in the Cash.
6-8-2010. Category: Games. News Type: Press Release. By: Bradley Beeck. Comments(1).
Activison Blizzard Inc generated $967 million USD in revenue during the second quarter of 2010. This quarter was significant because for the first time online sale exceeded retail sales. No doubt much of this success was due to Blizzard's MMO juggernaut World of Warcraft. The remainder of the year looks promising for the company, with Call of Duty: Blacks Ops out in few months:
"Call of Duty: Black OpsTM is shaping up to be one of the best games Activision Publishing has ever created, the marketing programs are the biggest in the company's history and to date, pre-orders of the game exceed the pre-orders for Modern Warfare 2 at this time last year." said Robert Kotick, CEO of Activision Blizzard Inc.
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